UK Head of Projects and Sustainability Ambassador, Cheerful Twentyfirst
Manuela Cadarso is the UK Head of Projects for global brand experience agency, Cheerful Twentyfirst. With more than a decade of experience in international event and campaign delivery, Manuela’s process-led approach has been a catalyst for new ways of working across the agency. Most recently, this included helping to launch the agency’s carbon programme in both operating markets EMEA and North America, which aims to report on and reduce carbon emissions across Cheerful Twentyfirst’s event and film production globally.
Manuela is an active voice in wider industry conversations around sustainability and believes collaboration is the path to a greener future for events. As well as being named one of the UK’s top event professionals in 2020 through C&IT’s 35 under 35 A-List, Manuela previously held a board position on the International Live Events Association from 2019 - 2021 as Sustainability and Innovation Ambassador. Manuela continues to promote both areas in her current role at Cheerful Twentyfirst.